A lot of the issues contributing to the alcohol shortages and rationings come from the supply chain. However, the demand has also caught some makers on the backfoot.
David Ozgo, the chief economist of the Distilled Spirits Council of the United States, explained to NPR that distillers cannot produce their drinks to fit the whims of current demand. It takes years to grow the crop, distill the drink, and age the final spirit. So, when there's a sudden surge in popularity like the one tequila has enjoyed, "you can't go back five years and retroactively plant more agave," Ozgo said. "It doesn't work that way."
There is no possible way for makers to address this issue other than to make more tequila for some time in the future and hope that demand hasn't sharply declined by that point. But as the current situation shows, predicting that an upswell or downswing in consumption will occur years into the future can be difficult. The issue is out of their hands.
The Link LonkSeptember 26, 2021 at 05:17PM
https://www.mashed.com/615636/why-alcohol-might-be-hard-to-find-in-these-states/
Why Alcohol Might Be Hard To Find In These States - Mashed
https://news.google.com/search?q=hard&hl=en-US&gl=US&ceid=US:en
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