Hard seltzer seemed to be the official drink of the summer in 2019, and its popularity has continued to grow. It isn’t surprising, then, that beverage companies are scrambling to break into the market, including Coca-Cola.
CEO James Quincey said the company will introduce its first hard seltzer to the U.S. market next year. The company will market it under the Topo Chico brand, a Latin American banner it purchased in 2017.
Coca-Cola...
The Link LonkSeptember 22, 2020 at 08:54PM
https://www.barrons.com/articles/coke-stock-rising-hard-seltzer-beverage-pandemic-ceo-james-quincey-51600779955
Coca-Cola Introduces Hard Seltzer in U.S. What It Means for the Stock. - Barron's
https://news.google.com/search?q=hard&hl=en-US&gl=US&ceid=US:en
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